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Congress Overhauls Kerala Social Media Team Following 'Bidi and Bihar' Controversy

Kerala Congress Social Media Team Restructuring After Controversial Post"

Congress Overhauls Kerala Social Media Team Following 'Bidi and Bihar' Controversy

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Congress Overhauls Kerala Social Media Team Following 'Bidi and Bihar' Controversy

In a significant move, the Kerala Pradesh Congress Committee (KPCC) has announced a restructuring of its digital media cell after a controversial social media post drew widespread criticism. The post, which linked Bihar with bidis in the context of recent Goods and Services Tax (GST) reforms, was swiftly deleted following backlash from various political leaders and parties

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Background of the Controversy

The now-deleted post, shared on the KPCC's official X (formerly Twitter) handle, read: "Bidis and Bihar start with B. Cannot be considered a sin anymore." This statement was intended to criticize the central government's decision to reduce the GST rate on bidis from 28% to 18%, while increasing the tax on cigarettes. However, the language used was perceived as derogatory and insensitive, leading to widespread condemnation.

Political Backlash

The post attracted criticism from various political leaders across the spectrum. Bihar Deputy Chief Minister Samrat Choudhary termed the post an "insult to the entire Bihar," while RJD leader Tejashwi Yadav called for an apology, stating that such remarks were "extremely unfortunate" and "should not be made." Hindustan TimesThe Indian Express

KPCC's Response

In response to the controversy, KPCC President Sunny Joseph admitted that the post was a "mistake" and a "lack of caution." He emphasized that the Congress party does not endorse such remarks and that action would be taken against those responsible. As part of the response, VT Balram, the head of the Kerala Congress social media wing, resigned from his position. Balram clarified that his decision to step down was planned earlier and not related to the controversy. mint

Restructuring of the Digital Media Cell

Following the incident, the KPCC has decided to restructure its digital media cell. A new team will be constituted to head the social media wing, with a focus on ensuring more responsible and sensitive communication in the future. The Financial Express

Impact on Bihar Elections

The controversy has added fuel to the ongoing political discourse ahead of the Bihar Assembly elections. The BJP has seized upon the incident to criticize the Congress, while the RJD has distanced itself from the remarks. The incident underscores the sensitivities involved in political messaging, particularly during election periods.

Frequently Asked Questions (FAQs)

Q1: What was the controversial post by the Kerala Congress?

The post linked Bihar with bidis, stating: "Bidis and Bihar start with B. Cannot be considered a sin anymore." It was intended to criticize the GST rate changes but was perceived as derogatory

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Q2: Who resigned following the controversy?

VT Balram, the head of the Kerala Congress social media wing, resigned from his position. He clarified that his decision was planned earlier and not related to the controversy.

Q3: What actions has the KPCC taken in response?

The KPCC has decided to restructure its digital media cell and will constitute a new team to head the social media wing.

Q4: How has the controversy affected the Bihar elections?

The incident has intensified political debates and added to the ongoing discourse ahead of the Bihar Assembly elections.

Published on : 6th September

Published by : aswini

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