Ahead of the 2025 festive season, Prime Minister Narendra Modi appealed to citizens to prioritize buying Made-in-India products, emphasizing the importance of supporting domestic industries and boosting the national economy. His statement aims to promote local manufacturing, entrepreneurship, and self-reliance (Atmanirbhar Bharat) during one of India’s most significant shopping periods.
PM Modi’s Statement
Core Message: “If you’re Indian, buy Made-in-India products only.”
Encouraged citizens to support local businesses, artisans, and manufacturers.
Highlighted the role of festive season spending in strengthening India’s economy.
Linked the initiative to job creation, innovation, and sustainable growth.
Why Buy Made-in-India Products?
1. Boost Domestic Economy
Purchasing local goods supports Indian manufacturers, increases revenue for domestic industries, and strengthens economic resilience.
2. Employment Generation
Local production and consumption create jobs across sectors, from manufacturing to retail and logistics.
3. Promotes Innovation & Entrepreneurship
Supporting Indian brands encourages startups, SMEs, and innovative product development.
4. Sustainable & Ethical Choices
Many Indian products prioritize eco-friendly practices and ethical sourcing, benefiting communities and the environment.
5. Cultural Preservation
Buying local handicrafts, textiles, and artisanal goods preserves India’s rich cultural heritage.
Impact on the Festive Season
Higher Sales for Indian Brands: E-commerce and retail platforms report a spike in domestic product sales during festivals.
Consumer Awareness: Citizens are becoming more conscious of product origins and quality.
Policy Support: Government incentives, subsidies, and campaigns further encourage Made-in-India purchases.
Examples of Popular Made-in-India Products
Electronics: Smartphones, laptops, and smart gadgets manufactured in India.
Textiles & Apparel: Handloom sarees, organic clothing, and cotton wear.
Home & Kitchen Appliances: Mixers, cookware, and eco-friendly home solutions.
Handicrafts: Traditional jewelry, pottery, and decor items.
Beauty & Personal Care: Herbal skincare, Ayurvedic products, and natural cosmetics.
FAQs
Q1. What does PM Modi mean by Made-in-India products?
Products that are manufactured, assembled, or designed in India, supporting domestic industries.
Q2. Why is this push relevant during the festive season?
Festivals drive high consumer spending, making it an opportunity to support local businesses and boost the economy.
Q3. How can consumers identify Made-in-India products?
Look for labels like “Made in India”, local brand names, and government-endorsed certifications.
Q4. Are there government incentives for buying Indian products?
Yes, schemes like PMEGP, Startup India, and MSME subsidies encourage local manufacturing and consumption.
Q5. Will this campaign impact imported products?
The initiative focuses on prioritizing domestic products without banning imports, aiming to balance choice and national interest.
Published on : 17th August
Published by : SMITA
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