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Kamal Haasan’s ‘Thug Life’ fined ₹25 lakh for early OTT release after box office failure

Kamal Haasan in a scene from Thug Life, surrounded by OTT platform visuals and legal symbols

Kamal Haasan’s ‘Thug Life’ fined ₹25 lakh for early OTT release after box office failure

Vizzve Admin

Kamal Haasan’s ‘Thug Life’ Fined ₹25 Lakh for Early OTT Release After Box Office Failure

In a major setback for Tamil cinema icon Kamal Haasan, his film ‘Thug Life’ has been fined ₹25 lakh by a regulatory body for breaching theatrical window rules. The penalty follows the film's early release on an OTT platform after it underperformed at the box office.

Box Office Disappointment Led to Early Streaming Push

‘Thug Life’, which generated significant buzz prior to release, opened to mixed reviews and a weak commercial response. In an attempt to recover losses, the production house chose to release the film on a leading OTT platform within a few weeks — violating the mandatory theatrical-to-OTT window policy.

Violation of Theatrical Release Guidelines

As per Indian film industry norms, a movie is expected to remain in theaters for at least eight weeks before being released on digital platforms. ‘Thug Life’ bypassed this rule, prompting action from the Film Distributors Council and Producers Guild.

“This early OTT release damages the interest of exhibitors and violates fair trade practices,” said an official from the regulatory body.

Industry Reactions to the Fine

Industry insiders are divided. Some believe the fine is justified to protect theater owners, while others argue that producers should have the flexibility to shift platforms when faced with commercial failure.

What’s Next for Kamal Haasan and the Producers?

While Kamal Haasan has not publicly commented, sources say the production house may appeal the fine or seek a revision, citing financial stress. This incident raises new questions about the changing dynamics of theatrical vs. digital releases in Indian cinema.

Frequently Asked Questions (FAQ)

Q1. Why was ‘Thug Life’ fined ₹25 lakh?
The film violated the minimum eight-week theatrical window requirement by releasing early on OTT platforms.

Q2. What is the theatrical window policy?
It mandates that films must be shown in theaters for a set duration before being eligible for digital release.

Q3. Did ‘Thug Life’ fail at the box office?
Yes, the film had a poor box office performance, prompting the production to opt for an early OTT release.

Q4. Who imposed the fine?
The fine was imposed by film industry regulatory bodies, including the Distributors Council and Producers Guild.

Q5. Has Kamal Haasan responded to the controversy?
As of now, there has been no official statement from Kamal Haasan regarding the penalty.

Published on: June 25, 2025
Uploaded by: PAVAN

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