When it comes to style, swag, and branding in the IPL, Kolkata Knight Riders (KKR) is in a league of its own. Backed by Bollywood and built on bold identity moves, KKR teaches us more than just cricket—it teaches how to build a brand and make it pay.
In the world of personal finance, your brand is your asset, and your side hustle is your second innings.
Let’s explore how KKR's brand playbook can help you grow your income and financial stability—beyond your 9-to-5.
💡 1. Monetize Your Brand Like KKR
KKR is more than a cricket team. It’s a fashion label, content platform, and cultural icon. From purple jerseys to Shah Rukh Khan’s charisma, everything adds to their brand value—and their revenue.
Your Lesson?
Build your own personal brand. Whether you’re a designer, content creator, coder, or teacher—what makes you you can become a monetizable strength.
💼 Action Tip:
Create a LinkedIn or Instagram content niche (finance, travel, design, food).
Share consistently to attract freelance, consulting, or teaching gigs.
Start small with Canva templates, Skillshare courses, or YouTube tutorials.
🚀 2. Side Hustle Is Your Power Play
KKR doesn’t rely only on ticket sales. They earn from:
Merchandising
Sponsorships
Digital content
Brand licensing
Similarly, don’t depend solely on your salary. Start a side hustle that fits your skill set and schedule.
🛠️ Ideas:
Freelance writing or design
Selling courses on Udemy
Dropshipping or Print-on-Demand products
Affiliate marketing via a blog or Instagram
Vizzve Pro Tip:
You can even take a small personal loan to fund tools/software for your hustle—just ensure you can repay from your hustle income.
🔁 3. Reinvest in Yourself Like a Franchise
KKR reinvents their squad and strategies every season. You should too—by upskilling, building your network, and investing in visibility.
📘 Self-Investment Goals:
Buy a course on Coursera/LinkedIn Learning
Attend free finance or startup webinars
Subscribe to tools like Grammarly, Canva Pro, or Notion
Use a part of your income to advertise your side hustle (Meta/Google ads)
🔄 Real-Life Example:
Aishwarya, 27, a graphic designer from Kolkata, began sharing logo redesign reels on Instagram during COVID. Within a year, she turned her content into freelance income and now earns ₹30,000/month on the side. Her full-time job covers bills—her side hustle funds her investments.
FAQs
Q1: Is a side hustle risky if I already have a job?
Not if you manage time well. Start small—1–2 hours/day. Don’t over-invest money early. Side hustles can provide financial freedom and backup security.
Q2: What if I don’t have any monetizable skills?
Everyone does! Can you write, edit videos, explain concepts, organize data, or sell products? Find your niche and start learning online.
Q3: How can I manage side hustle income?
Track income with apps like Monefy or Walnut. Open a separate bank account. Use 30% for reinvestment, 30% for savings, 40% as income.
Q4: Can personal loans help my side hustle?
Yes! Small-ticket loans from platforms like Vizzve Finance can help you purchase tools, inventory, or devices—as long as repayment is well-planned.
Published on :July 4th
Published by : Kaushik
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