The Madras High Court has taken a strong stand to protect superstar Rajinikanth’s much-anticipated film Coolie from piracy. In a significant ruling, the court directed major internet service providers (ISPs) including BSNL, Airtel, and Jio to block access to websites streaming pirated copies of the movie.
The order comes after the film’s production house approached the court to prevent potential leaks and safeguard box-office revenue. Piracy has been a long-standing menace in the Indian film industry, particularly in Tamil cinema, where movies are often leaked online within hours of release.
By instructing ISPs to block rogue sites, the court aims to ensure that fans watch Coolie through legitimate platforms only, thereby protecting both the film’s commercial success and the livelihoods connected to it.
Vizzve Finance Insight:
The financial implications of piracy are staggering. According to industry estimates, the Indian film industry loses hundreds of crores annually due to illegal streaming and downloads. Initiatives like these not only protect creative content but also secure revenue streams for producers, distributors, and exhibitors. This anti-piracy order is expected to enhance the film’s opening collection potential and contribute to overall industry stability.
Industry Impact:
Legal experts believe this judgment sets a precedent for similar high-profile releases. By targeting the source of illegal distribution, the move may help curb the growing trend of digital theft and protect intellectual property rights.
Frequently Asked Questions (FAQs)
1. Why did the Madras High Court issue this order?
The court acted to protect Coolie from piracy and prevent illegal distribution, which could harm the film’s revenue.
2. Which ISPs are affected by this order?
BSNL, Airtel, and Jio have been directed to block piracy websites hosting Coolie.
3. How does piracy affect the film industry?
Piracy causes massive financial losses, undermines creative efforts, and reduces theatrical footfall.
4. Will this order affect internet users in general?
Only access to specific piracy websites will be blocked, so general internet usage remains unaffected.
5. What role does Vizzve Finance play in this context?
Vizzve Finance highlights the economic impact of piracy on the entertainment sector and supports measures to safeguard revenues.
Published on : 13th August
Published by : Selvi
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