Tesla’s much-awaited entry into the Indian electric vehicle (EV) market has received just over 600 confirmed orders since its launch in mid-July. While this marks a significant milestone, the numbers are lower than the company’s internal projections, reflecting the challenges of entering India’s evolving EV space.
Key Highlights at a Glance
Orders received: Around 600 since mid-July.
Initial shipment plan: Tesla plans to deliver 350–500 cars by the end of 2025, with the first batch expected from Shanghai in early September.
Delivery rollout: Initial focus on Mumbai, Delhi, Pune, and Gurugram, where the majority of orders have come from.
Model & pricing: Tesla has launched the Model Y, starting at approximately $70,000 (₹60 lakh), largely due to high import tariffs.
Market backdrop: EV adoption in India currently accounts for just 4% of total car sales, making it a niche market.
Why Orders Fell Short
Tesla’s global appeal hasn’t fully translated into large-scale demand in India. The premium pricing, lack of widespread EV charging infrastructure, and competition from local players like Tata and Mahindra have slowed momentum. While luxury EV buyers exist, the price-sensitive Indian market is still dominated by affordable options.
What Lies Ahead for Tesla in India
Tesla’s first batch of deliveries is expected to begin in September 2025, with a focus on major metros. To succeed long-term, Tesla may need to:
Consider localized manufacturing to lower costs.
Partner on charging infrastructure expansion.
Re-align its strategy for India’s price-sensitive buyers.
FAQs
Q1. How many orders has Tesla received so far in India?
Around 600 confirmed orders.
Q2. When will the first cars arrive?
The first batch is expected in early September 2025.
Q3. Which cities will get deliveries first?
Mumbai, Delhi, Pune, and Gurugram.
Q4. Why is the price so high in India?
High import tariffs raise the Model Y price to around ₹60 lakh.
Q5. What share do EVs hold in India’s auto market?
Currently, EVs make up around 4% of total car sales.
Published on : 2nd September
Published by : SMITA
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